[Press Release] KSS Retail, a global leader in retail price optimization and demand modeling solutions, announced today that Raley’s Supermarkets, based in West Sacramento, Calif., has selected KSS Retail as its price optimization solution for regular and promotional pricing.
Raley’s, a privately held, family owned supermarket chain, operates more than 130 stores across Northern California and Nevada. Raley’s will leverage the On-Demand performance of KSS Retail to offer its pricing and merchandising team with a predictive modeling solution that provides future insight, today, into pricing and promotional decisions.
“After a comprehensive evaluation of the optimization solutions available in the market, we chose KSS Retail because of their knowledge of the grocery industry, intuitive nature of the software, and the remarkable success that their customers have had using the KSS Retail optimization tool,” said Joel Barton, Senior Vice President, sales and merchandising of Raley’s. “We are focused on providing our customers with the best value possible and we see KSS Retail as instrumental in helping us achieve this goal. After spending time with several KSS Retail customers, it became evident they were the best choice for us to address this business area.”
“Raley’s is a superb operator that is focused on delivering real value for their customers,” said Lance Jacobs, CEO of KSS Retail. “The predictive insight they gain into their pricing and promotional decisions will provide them the ability to align their merchandising tactics with consumer demand. This capability allows Raley’s to ensure that their customers are provided the value they have come to expect.”
KSS Retail provides an advanced pricing solution that leverages historical point of sale data to accurately model and forecast consumer reaction to pricing, allowing retailers the ability to optimize value for their consumers. KSS has been providing scientific-based intelligent pricing solutions since 1993 and currently has retail customers in more than 12 countries using its predictive modeling and optimization solutions.
Raley’s Family of Fine Stores is a privately-owned supermarket chain with headquarters in West Sacramento, CA. The $3.5 billion company operates 130 stores in Northern California and Nevada. In addition to its flagship Raley’s Superstores, the company operates Bel Air Markets, Nob Hill Foods and Food Source. Readers of Consumer Reports Magazine named Raley’s the Number 1 supermarket chain in the nation three consecutive times, in 1997, 2000 and 2003. Founded during the Depression by Thomas Porter Raley, the company is now owned by his daughter, Joyce Raley Teel.